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Create Urgency—Even When the Market Feels Slow

Buyers and sellers are still making moves—but hesitation is high. This guide shows you how to lead with confidence, uncover motivation, and create emotional urgency that turns indecision into action. Whether it’s high rates or media fearmongering, this framework helps you stay in control of the conversation.

Use This Guide To:

  • Uncover the real reasons people buy and sell (even in slow markets)
  • Learn the 7 phases of emotional urgency that drive decision-making
  • Ask better questions that move clients toward confident offers
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